Currently at Maji
At Maji, I lead product design across the financial wellbeing platform, working closely with founders, product managers, engineers and clients to shape experiences that help people build healthier financial futures. Seeing engagement grow by 40% through continuous product improvements has been incredibly rewarding.
Working in a lean team has strengthened my ability to balance user needs with business goals, navigate ambiguity, and make thoughtful trade-offs that deliver impact.
Work experience
As a UI/UX Designer at Epsilon, I worked on a large-scale pharmaceutical platform supporting 23 sub-brands, each representing a different therapeutic area, with new brands continuously being introduced. I contributed to building and extending the design system.
My responsibilities included designing wireframes, producing detailed interaction annotations for development handoff, and creating reusable components that could be shared across multiple brands to improve consistency and efficiency. I also designed responsive email templates, applying established reading patterns such as the F-pattern, Z-pattern, and inverted pyramid to optimise content hierarchy and engagement. Additionally, I created custom iconography and visual assets that aligned with each brand while maintaining a cohesive design language across the platform.